Small cast sizes undoubtedly tell us something about the landscape for new musical theatre in the UK today. So where do writers go next?
When musical theatre writers get together to chew the fat about the ‘state of the industry’ over a warm glass of press-night wine, the same old subjects tend to trickle through: lack of money, lack of resources and – crucially – lack of programming opportunities. After all, it can be a strange existence cooking up imaginative shows over a period of many years for them to simply never see the light of day.
But recently, I’m happy to report, the mood among us musical folk has been rather more buoyant, for we’re in a quiet and accidental new golden age for new British work; Ride, The Little Big Things, Kathy and Stella Solve a Murder! and Two Strangers (Carry a Cake Across New York) having broken through to join the now well-established mega-hits Six and Operation Mincemeat as thriving examples that the ‘new British musical’ is actually alive and well. Not just well but – rarely and refreshingly – genuinely ‘original’ too; source material drawn not from commercially attractive box-office IP [intellectual property] but smaller, lesser-known subject matters or entirely new stories altogether.
Yet, in a year when the supersized American imports of The Devil Wears Prada and Mean Girls also arrive upon our shores, there is a noticeable trend among the new British shows: their size. For where once we would have looked at Howard Goodall’s The Hired Man as an affordable chamber musical, its cast of about 16 now seems positively gargantuan. Ride and Two Strangers are two-handers, Operation Mincemeat and Kathy and Stella have multi-roling ensembles of five and seven respectively, and hopefully Six needs no explanation. The Little Big Things hits a cast in double figures, boasting a relatively bulbous 12 onstage players.
How have we pivoted so swiftly to such diminutive cast sizes? Let’s be honest: cash. Gone are the days of the 1980s Lloyd Webber/Mackintosh mega-musicals with their casts of 30. Now, with an escalating cost-of-living crisis and shrinking theatre budgets – particularly from local councils – it’s only in our most well-resourced subsidised institutions that a new musical might comfortably afford the extravagance of an ensemble. The National Theatre’s three most recent offerings – The Witches, Hex and Standing at the Sky’s Edge – might happily push past 20, but elsewhere, budgets are increasingly squeezed.
As many of these new works emerged as passion projects – usually without commercial commissioning or enhancements at their outset – their initial fringe runs necessitated small casts to be affordably produced in the first place; be it Ride at London’s Vault Festival, Kathy and Stella at the Edinburgh Festival Fringe or Operation Mincemeat at London’s New Diorama. Obscurer topics that might initially put a commercial producer off the costly risk of a larger cast also mean writers subtly adjust expectations of production by reducing the easiest overhead: the payroll. Everybody’s Talking About Jamie proves it can be done – a story that needed a classroom ensemble for full feel-good effect (with a cast of about 20) – but that show seems to be the exception, not the rule when looking at the recent climate of original work.
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So where do writers go next? With all these newly emerged teams now looking to their next ideas, thoughts naturally turn to bigger stages and bigger casts. Myself and my co-writer Pippa Cleary (having started out on the fringe before adapting The Secret Diary of Adrian Mole Aged 13¾ and The Great British Bake Off) felt lucky to have casts of 10 and 13 in those two respective West End runs, and our natural inclination would be to now go larger. Yet our next show – an original IP-less piece with a cast of 13 – is struggling to find a regional home because of its apparent large cast, not to mention accompanying band costs. Just as the mid-career playwright struggles to know where to turn next, musical writers face a similar predicament, hence the natural inclination to turn towards IP and away from the originality that got us all noticed in the first place.
One potentially worrying longer-term by-product of this ‘shrinkflation’ is that large shows with ensembles feed better into a licensing market of amateur groups looking for large cast shows; would my own childhood Nottingham Operatic Society stage a two-hander as its yearly offering on the local Theatre Royal stage? Highly unlikely. Perhaps only in drama schools or institutions such as National Youth Music Theatre might a musical theatre writer be able to flex their muscle at writing for casts north of 20. It goes without saying that original shows are always going to have to work harder to grab headlines and attention and that audiences will usually favour feel-good familiarity (and with tickets upwards of £100, they’re not to blame either). But can writers only step up to the larger-cast luxury if they have the added security of title recognition such as Billy Elliot and Matilda?
Whether or not this current wave of mini homegrown masterpieces can successfully cross the pond to the US, only time will tell. The transatlantic journey kick-started by Six continues with Ride at the Old Globe in San Diego in the spring, and Rob Madge’s heartfelt My Son’s a Queer (But What Can You Do?), which, although it recently postponed its New York run until next year, is anoriginal pandemic success story with a colossal cast of – you guessed it – one.
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