‘Officially back’: panto producers report ‘significant’ ticket sales growth
Coming to a theatre near you, this Christmas – Cinderella at the Nottingham Playhouse, Cinderella at the Swansea Grand Theatre and Sleeping Beauty at Theatr Clwyd's big top theatre. Photos: Phil Crow/Imagine Theatre
Leading pantomime producers and theatres are reporting increased year-on-year ticket sales for festive productions – some as much as 17% – with statistics that reaffirm panto’s position as the "lifeblood" of the industry
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