Equity will present its case to end Spotlight’s "tax on hope" to the Trades Union Congress this September.
The union will submit its policy to transfer the cost of finding work from jobbing actors onto the "bosses" looking to hire them at the TUC conference in Brighton.
Equity vice president Jackie Clune said challenging that long-standing protocol felt "radical", "important and brave".
It follows a unanimous vote in favour of a motion tabled by Equity council member Jassa Ahluwalia at the union’s annual conference, held in Birmingham from May 18 to 20.
Ahluwalia emphasised that Equity’s hope was "not to dismantle Spotlight" or similar sites, but to reconfigure its system, saying: "It’s unheard of for workers to be funding the primary recruitment tool on behalf of their employers – it’s absurd."
Members supported the actor and director’s proposal to press the TUC and the 5.5 million workers it represents to support a campaign to repeal the "profoundly unfair" legal exemption that allows performers to be charged for seeking work.
Equity has officially been campaigning for an end to casting fees for actors since late last year, but the move adds new fuel to the fire by escalating the cause to the union’s parent federation.
In a speech delivered at the conference in Birmingham on May 19, Ahluwalia celebrated the "win for Equity and industry allies" represented by Spotlight’s decision to cancel its proposed £294 ’premiere’ tier of subscription last year.
But he proposed a "radical and unifying" Equity policy shift, which would pressure casting directories such as Spotlight to assign costs to employers, as is the case in almost every other industry under UK law.
He said: "Equity believes all casting directories including Spotlight should be banned from charging work seekers... It is the bosses who should bear the costs."
Clune said the campaign was something members could "really resonate with", as she admitted she had once felt the union to be "slightly toothless" on its sector-changing ambitions.
But challenging Spotlight and its contemporaries’ practices won Clune’s approval, with the Smack the Pony contributor insisting: "It feels really radical, it feels member-led. This is a huge campaign. It’s really important and brave to be taking these US-owned companies to task. It shows we have guts and it shows that we’re brave."
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Meanwhile, Equity general secretary Paul W Fleming suggested struggling actors could be forced to choose between paying costly Spotlight fees and union dues.
Speaking following the vote, in a conference fringe event hosted by Birmingham Rep, Fleming claimed: "This is a conversation we hear quite regularly – this is the choice.
"It suggests that the people who aren’t working are the people who are paying the most – because if you aren’t working, you are less likely to be a member of the union, but more likely to be a member of Spotlight."
Clune voiced the same concern, arguing: "People are having to work three jobs just to pay their rent.
"When it comes to the choice between: ’Do I exist in the marketplace even if that hope is just a whiff of getting a job?’ or: ’Should I pay my union subscription?’, most people are opting for Spotlight."
Fleming vowed that Equity would not just be lobbying the TUC for support and putting pressure on Spotlight, which holds a monopoly as the primary casting site operating in the UK, but presenting a "legal case" to end the exemption, which is out of step with almost every other industry.
In the UK, the practice of charging work seekers to join a directory such as Spotlight is illegal in most sectors, but the performing arts and entertainment industries are exempted from this law.
An impassioned Fleming insisted he would "not be waiting for a Labour government to come in and care about actors and agency regulations and do something", as he promised the campaign would soon be seen to ramp up further.
Nevertheless, he highlighted the support of Labour Party figures including Zarah Sultana, Angela Rayner and shadow culture secretary Thangam Debbonaire on Equity’s Spotlight challenge.
Spotlight has been contacted for comment.
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